Shift buys Movinga

Shift has acquired the European home move platform Movinga, as the firm looks to expand overseas.

Following the deal, Shift now hopes to become the largest marketplace for large-item logistics across Europe, with over 300 employees and operations in seven countries – the UK, Ireland, France, Germany, Austria, Sweden, and Switzerland.

Shift, founded in 2017, began as a startup to help people with moving items by matching them with a network of ‘man and van’ drivers looking for work.

The London-based firm later evolved to support businesses including Homebase and IKEA with large-item delivery solutions, facilitating over 300,000 deliveries and home moves in 2022.

Movinga has excellent brand equity and is renowned across its key European markets. It has a network of quality service providers and represents a fantastic cultural fit given the shared drive and vision.

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