Yalo, which has operations in the US, Mexico, Brazil and India, will use the financing to deepen its presence in Latin America and Southeast Asia, while funding new product development, including conversational marketing and payments solutions. The six-year-old startup enables businesses in emerging markets to do commerce on top of the messaging apps. The Yalo platform allows companies the ability to run their sales and customer service workflows on top of messaging. Yalo has become the leading conversational commerce company, revolutionizing the way large enterprises engage with their customers and enabling them to transact through chat applications.
In Latin America alone, the startup is supporting companies with a combined customer base of 350 million and sales volume of $81 billion. Conversational commerce is rapidly becoming e-commerce 2.0 by enabling brands to connect critical business systems with consumers on messaging apps, where they already spend 84% of their phone time, particularly in our core markets of Latin America, India and Southeast Asia. Yalo claims that its technology is platform-agnostic and can be embedded in any messaging app, making it extremely convenient for companies to be where customers are. Yalo’s conversational commerce platform, which includes marketing, helpdesk, and payments solutions, allows companies to run their most critical operations, such as sales, on top of messaging apps. With Yalo Studio, the company also allows non-developers and partners to create their own conversational-commerce applications.