Sun Life will be the exclusive provider of life insurance products to the bank’s 570,000 retail banking customers for the next 15 years, combining Sun Life’s product suite with Dah Sing Bank’s 40-branch network in the territory.
Sun Life has grown into a leading international provider of health, life, and wealth solutions over its 130-year history in Hong Kong, with market leadership in the retirement and high-net-worth businesses. Home-grown Dah Sing Bank is one of Hong Kong’s most trusted financial services brands, packing a 75-year track record and a workforce of over 2,000 in the territory.
It would give Sun Life access to Dah Sing Bank’s fast-growing wealth management franchise, while the bank’s customers would benefit from Sun Life’s quality insurance products.
Sun Life and Dah Sing Bank share a long history in Hong Kong and a deep knowledge of the needs of clients.
Together the companies gave committed to designing the best products and digital solutions for clients and providing them with simple, fast, and enjoyable experiences at every touchpoint.