Africa’s corporate sector is investing in digital infrastructure at an accelerating pace — and Axian Telecom is moving decisively to meet that demand. The pan-African telecommunications group is formalizing and expanding its business-to-business (B2B) operations across multiple markets, positioning enterprise services as a key pillar of its long-term growth strategy.
The group’s latest and most visible step came in Tanzania, where its subsidiary Yas Tanzania has launched a dedicated enterprise division under the brand name Yas Business. The initiative brings together the company’s full portfolio of corporate-grade digital solutions under a single, unified identity — a signal that Axian Telecom views the enterprise segment not as an ancillary offering, but as a strategic priority.
A Unified Enterprise Platform Built for Scale
According to the company, Yas Business will deliver a comprehensive suite of digital services designed to serve large corporations, small and medium-sized enterprises (SMEs), and public sector institutions across Tanzania.
The platform’s core offerings include:
- SD-WAN (Software-Defined Wide Area Network) — enabling businesses to manage and optimise network connectivity across multiple locations with greater agility and cost efficiency
- Cloud Connectivity — providing secure, high-performance links to cloud platforms for enterprise workloads
- Internet of Things (IoT) Solutions — supporting connected infrastructure for sectors such as manufacturing, logistics, agriculture, and utilities
- Managed Services — offering end-to-end operational support so businesses can focus on core functions rather than IT management
- Tier 3 Data Centre Access — a significant capability given the limited availability of high-specification data infrastructure across Sub-Saharan Africa
Speaking on the launch, Pierre Canton-Bacara, who oversees enterprise strategy for the division, described Yas Business as a platform that consolidates the company’s enterprise capabilities under a coherent identity, built to support corporate growth through robust connectivity and digital transformation.
Part of a Broader Group-Wide Strategy
The Tanzania launch is not an isolated initiative. It follows a pattern already established across several of Axian Telecom’s African markets, where the group has been progressively building out its B2B footprint in response to rising corporate demand for digital services.
Africa’s enterprise technology landscape is changing rapidly. The GSMA’s Mobile Economy Africa 2025 report projects that mobile telecommunications could contribute approximately $270 billion to the continent’s economy — a figure that underscores the scale of the opportunity for operators able to move beyond consumer connectivity into higher-value enterprise segments.
Axian Telecom is well-positioned to capitalise on this shift. The group was ranked No. 63 on the Financial Times 2026 list of Africa’s Fastest-Growing Companies, climbing from 74th in 2025 — a consistent upward trajectory that reflects both its expanding market footprint and its increasing revenue diversification.
In a further sign of its enterprise ambitions, Axian Telecom has also deployed Cisco technology across its markets to deliver next-generation secure connectivity — a collaboration that combines Yas’s regional operational expertise with Cisco’s global network infrastructure capabilities.
Infrastructure Investment Backs the Push
Underpinning Axian Telecom’s enterprise expansion is a substantial capital commitment. The group recently raised $600 million through a bond offering, with proceeds earmarked for infrastructure upgrades across its African markets. With 98% of its network running on 4G across all operational markets, the company has built a foundation capable of supporting the data-intensive demands of enterprise clients.
The move into dedicated B2B services is also a strategic hedge. Consumer mobile markets in Africa, while still growing, face increasing pricing pressure and competitive intensity. Enterprise services — particularly managed solutions, cloud connectivity, and IoT — carry higher margins and longer contract cycles, making them attractive levers for sustained revenue growth.
A Market Primed for Enterprise Digital Adoption
The timing of Axian Telecom’s B2B push reflects broader structural trends across the continent. African businesses — from multinationals operating across regional markets to domestic SMEs modernising their operations — are increasingly prioritising digital infrastructure as a core business investment rather than an operational cost.
Governments, too, are driving digital adoption through public sector digitisation programmes, creating a substantial institutional market for enterprise connectivity, managed cloud services, and data centre capacity. Yas Business’s explicit targeting of public institutions alongside private enterprises positions the division to tap both streams.
Analysts note that the African enterprise technology market remains significantly underserved relative to its counterparts in Asia and Latin America, meaning early movers with credible infrastructure and a unified service platform stand to capture disproportionate share.
Looking Ahead
For Axian Telecom, the formalisation of Yas Business in Tanzania is both a market statement and an operational blueprint. If the model performs as intended, it is likely to be replicated — and refined — across additional markets within the group’s footprint, which spans Madagascar, Tanzania, Togo, Senegal, Uganda, and beyond.
The group’s ability to cross-sell enterprise services to its existing consumer and business customer base, combined with its expanding infrastructure and Cisco-backed security credentials, gives it meaningful competitive advantages over smaller regional operators entering the B2B space.
As Africa’s digital economy matures, the ability to deliver reliable, scalable enterprise solutions — not just consumer connectivity — will increasingly define which telecommunications operators lead and which fall behind. Axian Telecom’s move suggests it intends to be firmly in the former category.
Axian Telecom is a pan-African telecommunications group operating across multiple Sub-Saharan African markets, including Madagascar, Tanzania, Togo, Senegal, and Uganda. A subsidiary of the AXIAN Group, the company provides mobile, broadband, enterprise, and digital services to millions of consumers and businesses across the continent. With 98% of its network running on 4G and a growing portfolio of enterprise offerings — including cloud connectivity, IoT, SD-WAN, and managed services — Axian Telecom has positioned itself as a leading enabler of Africa’s digital transformation. The group was ranked No. 63 on the Financial Times 2026 list of Africa’s Fastest-Growing Companies and has raised $600 million in bond financing to accelerate infrastructure investment. For more information, visit
Yas Tanzania is Axian Telecom’s telecommunications subsidiary in Tanzania, providing mobile and digital services to consumers and enterprises across the country. Through its newly launched Yas Business division, the company offers a comprehensive suite of corporate digital solutions — including SD-WAN, cloud connectivity, IoT services, managed solutions, and Tier 3 data centre access — targeting large corporations, SMEs, and public sector institutions. Yas Tanzania is part of Axian Telecom’s group-wide strategy to expand enterprise services and drive digital inclusion across Africa’s business community.
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